»Date: 8th September 2026, 10:00 am - 11:00 am
»Venue: Zoom
»Led by: Nicole Alexandrou, Compliance Officer
»Open to: WSTA Members Only
»Who should attend: WSTA members
With businesses already preparing for packaging, label and barcode changes, including those linked to DRS, now is a useful time to understand the wider industry transition towards 2D barcodes.
Join the WSTA and GS1 UK on 8 September at 10:00-11:00 for an introductory webinar on Sunrise 2027 — the global industry ambition for point-of-sale systems to be able to scan next-generation QR codes alongside traditional barcodes by the end of 2027.
The session will cover:
What GS1 QR codes are and how they differ from traditional barcodes.
Why the transition is happening and what Sunrise 2027 means for businesses.
Potential benefits for wine and spirits, including consumer information, traceability, recalls and digital engagement.
Practical implementation considerations and examples from businesses already using QR codes.
How QR codes may support access to regulatory and product information.
This is member-only content, please do not share outside of your organisation.
The Future of Product Identification: The Transition from Barcodes to QR Codes (Sunrise 2027)
A member login is required to access this page
With businesses already preparing for packaging, label and barcode changes, including those linked to DRS, now is a useful time to understand the wider industry transition towards 2D barcodes.
Join the WSTA and GS1 UK on 8 September at 10:00-11:00 for an introductory webinar on Sunrise 2027 — the global industry ambition for point-of-sale systems to be able to scan next-generation QR codes alongside traditional barcodes by the end of 2027.
The session will cover:
What GS1 QR codes are and how they differ from traditional barcodes.
Why the transition is happening and what Sunrise 2027 means for businesses.
Potential benefits for wine and spirits, including consumer information, traceability, recalls and digital engagement.
Practical implementation considerations and examples from businesses already using QR codes.
How QR codes may support access to regulatory and product information.
This is member-only content, please do not share outside of your organisation.
The Future of Product Identification: The Transition from Barcodes to QR Codes (Sunrise 2027)
A member login is required to access this page