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From Supermarket Shelf to Wine List: How Wine Consumption is Changing Today
May 19 @ 11:30 - 12:30
WSTA hosted session at London Wine Fair, London Olympia.
Join the WSTA-led discussion on how consumers are buying, drinking, and choosing wine and explore what the wine sales trends reveal about changing spending habits. Hear from Fergus MacKenzie from NIQ as he discusses how shoppers are feeling in the current ‘squeezed’ climate, exploring consumer trends around drinking less but better, moderation, and wine formats at the supermarkets and specialist retailers. Chris Sterling from CGA will reflect on how drinking occasions are changing in pubs and restaurants, what earlier visits to the on-trade mean, and where the opportunities for wine lie in the future. Hosted by Davina Kortright, Head of Research & Insights at WSTA.